Meg Monroe

︎ Product designer 
︎ New York, NY  



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Arrival

MOBILE APP | DATING APP FOR AIRPORTS 


︎A dating app used exclusively in airports
︎Timeline: Feb 2023 – April 2023
︎Tools: Figma, After Effects
︎Team: Me, Product Designer; Lindsey Evans, AD; Neha Embar, CW



PROBLEM:

Time spent at the airport often results in boredom 

OPPORTUNITY:

How might we allow users to escape their boring reality in an instant?

SOLUTION:

Create a dating app used exclusively in aiports



CAMPAIGN


Out of home located primarily in airports to encourage users to download Arrival.









PROCESS


The mobile app framework was heavily inspired by Hinge, a popular dating app on the market today. In order to better understand the target user, specifically those using the app in airports, we created a journey map marking highlights from their thought process.





TASK FLOW


After learning more about the user’s needs, frustrations, and actions we built out a task flow to dictate the framework of our app.






USER FLOW


After understanding the Task flow, we built out the user flow prior to wireframing screens.






WIREFRAMES







THE APP


A dating app used exclusively in airports. Users have the opportunity to input their travel information (airport, departure time, terminal, gate, etc) and meet fellow travelers on the same path. 









APP OVERVIEW




CHAT + TRAVEL PROMPTS


Ask your matches curated travel questions as an easy way to spark conversation





ARRIVAL GOLD


Pay extra to get unlimited likes, short-term or long-term






YOUR MATCHES


Scroll through your matches to see their flight information & time until departure





ARRIVAL X AWAY AIRPORT LOUNGE





Get away from the hustle and bustle of the terminal. Take a breath and sip on drinks at our lounge, sponsored by AWAY luggage.






RESULT + REFLECTION


This project was one of my favorites from grad school. It was especially rewarding because in all of our user interviews, there was an overwhelming want and excitement for the prospect of an airport dating app. As briefly mentioned in the beginning of this case study, airports tend to act as liminal spaces. It was really rewarding creating a solution that makes one of life’s most liminal spaces, an airport, just a bit more fun.